Setting Up a Facebook Page for YOUR Business

A question I get asked often is if you can set up a business Facebook page without having or using your personal Facebook page to set it up. Well here is the skinny...FB forces users to connect all fan pages (business pages) to a user's personal profile. But FB treats your personal profile and your fan page as two seperate entities.

However, FB does offer what is called a "Business Profile". If a person does not have a personal profile on FB, it is possible to create a fan page that is connected to this very limited Business Profile. A Business Profile page does not have near the benefits of a fan page. Many FB experts do not recommend this approach. Check out what FB has to say about Business Profiles at www.facebook.com/help/?faq=12850.

So how do you create a Facebook fan page, you first have to log in with the account you would like to administer the page either your personal page or your business profile. Once logged in scroll down to the bottom of the page and look for the link "Advertising" and from there you look for the button that says Pages at either the very top or on the top left. Click on that link and then look for another link that says Create Page (www.facebook.com/pages/create.php)

I hope this is helpful. A good book out about Facebook Marketing is called Facebook Marketing by Chris Treadaway and Mari Smith. I have learn most of what I know about the details of a business FB page from this book. Check it out at Barnes and Noble.